Tracking your website is a powerful feature. You can link marketing and sales processes to events on your website. This will allow you to target by behavior, group email recipients by conditions and respond to contacts in real time.
Benefits of Site tracking
- Improve the efficiency of lead-gen and sales-processes — you will see who is visiting your site on real time and based on their trackable behaviour.
- Improve lead quality — this allowed marketers to nurture leads and more qualified leads to sales because you can use the important information from your visitor tracking. Identifying who your visitors and what they want.
- Close more sales — you can tailor the automation emails that will go out to any visitor from your site due to their trackable behaviour. Creating an email workflow to every lead that would go through your sales funnel.
Taximail recommend that you set a website tracking because it is easy and fast. It will help you to have a more effective marketing process.
To enable tracking of your website, follow these steps.
- Select Integrations on the main menu.
- Click the plus sign (+) at the bottom right corner.
- Select Site Tracking and click bottom Next
- In Integration settings section specify details then click the Activate button to connect via Site Tracking.
- Domain Whitelist Specify Domain Whitelist that you want more than one domain.
- Tracking code Code is use to you website.
Note: Please keep in mind that tracking will not work until you add the domain to this whitelist.
When the tracking code is on your website and you have added the name to the whitelist, Taximail will begin to collect information about the member's behavior and add it to the "Past Activities" section of your subscriber information.
